Marketing foundations workshop. Together we determine who, what, where, when and how best to market your services and products.

Marketing in itself will not guarantee sales, but a well-researched and coherent marketing plan/strategy will give you a much better chance of building long-term, profitable relationships with your customers, your stakeholders and the media.

We work with you to explore your business’s key objectives and success metrics, and develop a communications plan that looks at: identifying target audiences, creating and prioritising personas and building key messages.

The workshop will allow us to discuss where you are and want to be; who, what, where, when and how we market.

Below is a list of the topics we cover:

• The business
• Branding
• Your products / services
• SWOT matrix
• Business goals and objectives
• Success metrics
• Your offering
• Industry segmentation / niching
• Ideal customer/s
• Competition
• Positioning
• USP and ESP
• Tone of voice
• Marketing budget
• How to market
• When to market
• Where to market

Retained Communications management

It is essential your marketing activities first establish and then maintain full momentum, this ensures they are achieved in a timely way and that your audiences are engaged appropriately.

Toxic Creative will work with you in both an advisory and a collaborative capacity. We provide communications project management on a retained basis, overseeing and implementing all your marketing activities holistically.

This approach provides you with the assurance that your marketing activities are being professionally planned and managed collectively, as opposed to on a project by project basis.

Planning is everything... Book your marketing communications workshop today or call us on 01604 491 678 for more information.